
WEST PALM BEACH, Fla. (June 8, 2011) — With unit sales picking-up at CityPlace South Tower, the management team decided to give their sales division a competitive edge by equipping them with Sage, a 3D iPad software application that provides a comprehensive picture of current building and unit information.
“Sage is completely revolutionizing the way real estate has traditionally been marketed and sold,” said Frank Howard, CEO of CityPlace South Tower. “Providing instant access to the most complete and up-to-date building and unit information at every stage of the sales process makes it much more efficient for in-house sales teams and brokers and empowers buyers by giving them greater clarity and confidence in their decisions.”
Fully customized for individual residential developments, the application is used by the property’s on-site sales team as a presentation tool, unit finder and contact manager giving them more control of the sales process. Specific benefits include better unit filtering at the beginning of a tour and better tracking of the buyers’ preferred units during tours. The full unit and building information that Sage makes immediately accessible also allows agents to provide visual and informed answers to most buyer questions, while the instant e-mailing of buyers preferred units at end of a tour keeps the lines of communication open and productive.
In effect, by putting each of the luxury residential tower’s unit and building features into a sales agent’s hands in a three-dimensional, compelling, “one-touch” presentation, Sage allows the team to focus more time on buyers and their individual requirements and preferences.
Sage was developed by Evolution Ventures, LLC, which is based in Miami Beach.
About CityPlace South Tower
Located directly across from the award-winning CityPlace, CityPlace South Tower’s decor combines the best of the Miami art scene with traditional Palm Beach elegance. The building’s ninth floor amenity deck encompasses nearly three-quarters of an acre with panoramic city and water views, fully-equipped health club and spa, steam room and sauna, and summer-kitchen area. Renowned design firm Hirsch-Bedner Associates (HBA) designed the building’s interiors.
HBA has a 40-year legacy of design excellence, and has completed hundreds of projects on six continents including the Mandarin Oriental Hotels in New York, Washington D.C. and Miami. CityPlace South Tower also offers Techcierge, a secure web-based touch-control concierge system, enabling residents to save time when scheduling appointments, viewing building information and making reservations for services. For more information on CityPlace South Tower, please visit www.cityplacesouthtower.com.